5. Sephora (Kim Kardashian Fragrance)

5. Sephora (Kim Kardashian Fragrance)

 It’s been a long road to financial stability for Tommy Baldwin Racing, which ran this car for Mike Bliss at Las Vegas in 2010. Sephora, a leading makeup outlet, used the deal to exhibit Kim Kardashian-branded products.

Bliss was a good sport in the pits, and Kardashian seemed to enjoy the promotion, but the partnership wasn’t too successful on the track. Bliss qualified 30th and crashed after 135 of 267 laps on the way to finishing 39th. The 2002 Camping World Truck Series champion would leave TBR four races later.

 

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