You wouldn’t guess it by the way he’s driving this season, but Matt Kenseth had some major sponsorship troubles late in his career with Roush Fenway Racing. That became apparent in 2011, when Affliction Clothing—perhaps the least likely clothing brand to sponsor a mild-mannered driver like Kenseth—signed on for five races on the hood of the No. 17 Ford.
Kenseth failed to put the brand in Victory Lane, but he did come close at Daytona in July, finishing second to teammate David Ragan under caution. He scored three more top-10s in the car as well.